Our Company

Dance Videos Direct | Shawn Trautman Studios
Ever wonder what it takes to run a company like this? Here's a partial listing of the full & part-time positions Shawn has had to fill in the recent past:
  • Web Designers
  • Graphic Designers
  • Production Specialists
  • Press & SEO Writers
  • Marketing Manager
  • Fulfillment Manager
  • Outside Sales Reps
  • Overseas Sales Reps
  • Customer Service Manager
  • Data Management Specialists
  • Video Editors
  • Set Designers
  • Lighting Technicians
  • Sound Engineer
  • Mastering Specialist
  • Quality Assurance
  • Brand Managers
  • Social Media Specialist
  • Coding Specialists
  • Contract Specialists
  • Implementation Specialists

And that's just a partial list outside of our core business partners like accountants, legal counsel, consultants, etc.!

Click here to see some of the build-out pics from the Shawn Trautman Studios!

Studio Details

Where is your studio located? How long have you been in business? Better Business Bureau Rating Privacy Policy Dancing Success Starts HERE!


After a decade of dancing & teaching on the pro circuits, in countless clubs & in several studios, Shawn Trautman decided there had to be a better way. Upon reviewing several of the top dance videos at the time, Shawn recognized a serious gap in the quality of Dance Lesson Videos on the market (poor instruction, wrong views, bad angles, etc.) & thus began his quest to create the most widely used, customer-focused, easy to follow 'learn to dance' video collection in existence.

This was not an easy task and one that would prove to be very costly, but beneficial to everyone. Several years of content building, curriculum testing, & benchmarking of other products led to the development of Shawn's first DVDs & before long, in early 2006, ShawnTrautman.com was born with the purpose of efficiently showcasing Shawn's collection of Dance Videos.

Since 2006, Shawn Trautman & his in-house team has designed, developed, & deployed more than a dozen complete site re-designs & ShawnTrautman.com currently contains nearly one-thousand different pages & 100+ dance lesson videos & sets. The site was developed with the end user in mind and the focus is, and has been, on making it as easy as possible for anyone to find the videos that best suit their needs.

Each design was driven by our need to evolve with web standards, platform changes, security protocols, eCommerce updates, dance trends & consumer requests and it's an ongoing process. Now, with the ability to shop by Dance, Style, & Most Popular in conjunction with full DVD descriptions, thorough explanations of the content, & video previews, you'll have no question as to what you are purchasing and whether it's the right choice for you.

We love our site because of the impact it has on folks around the world & we continuously strive to improve our offerings, communications, & presentation! Through our parent company, Dance Videos Direct, we manage all aspects of the site & we're securely hooked in with companies like Network Solutions, Authorize.net, MasterCard, VISA, Discover, American Express, PayPal, & the Better Business Bureau, just to name a few.

Dance Videos Direct

Dance Videos Direct is the core of what Shawn Trautman and his team has built over the last decade. Founded in early 2003, Dance Videos Direct aims to be the largest dance video distribution company in the world and is well on it's way. The company has a vast distribution network set up globally and deals regularly with production elements, studio contracts, talent contracts, copyrights, trademarks, music licenses, press releases, royalties, and every other aspect relating to major studio work.

In our day-to-day operations, our team manages both our retail customers as well as our wholesale partners. We pride ourselves on our attention to detail, responsiveness, & our total commitment to building relationships instead of just handling transactions.

And yes, it's true, we do have a same-day shipping policy where we work diligently to get all orders out within one-business day, a privacy policy that's extremely protective & a full satisfaction guarantee, though we rarely get to engage it. Among other things, our days are often filled with responding to customer inquiries via email & facebook, helping customers make dance-related decisions over the phone, assisting with tracking information for orders, and, of course, having fun! Learn more about Dance Videos Direct.

Dancing Success Starts HERE!

Regardless of the platform, our business would not exist if it wasn't for one critically important element that cannot be found in any other dance lesson videos or how-to-dance DVDs in the world. What's the element? Shawn Trautman Instruction. What's the registered trademark for it? Dancing Success Starts HERE! Where do you find out more about it? Right Here! Dancing Success Starts HERE! is the registered trademark used on all Shawn Trautman Instruction products. As Shawn Trautman DVDs have become the go-to starting point for so many people around the world, this trademark truly tells it like it is and lets you know you can trust the products you're about to receive.

Where is your studio located?

Our studio (Dance Videos Direct) is located in Clearwater, FL near the corner of Drew St. and US19. If you're in the Tampa Bay area of FL on business, vacation, or if you live here, please call & set up a time to visit. Our number is 877-326-2301.

How long have you been in business?

Shawn Trautman has been in the 'teaching business' since High School (early 90s) where he started in ballroom, country, & swing simultaneously. As for his company, Dance Videos Direct, it was founded, launched and licensed in January of 2002 shortly after Shawn had completed his MBA at the University of South Florida. Over the years, Shawn & his company have received numerous awards, thousands of positive reviews, & countless emails praising their outstanding customer service, attention to detail, and personal touch relating to their customers.

Better Business Bureau Rating

Dance Videos Direct has been accredited with the Better Business Bureau now since 2007 and we're proud to say that we've now earned an A+ Rating. This means that we truly put ourselves out there and back up our products & promises in a public manner and we've never had any issues. Trust is a major factor when it comes to doing business and we fully understand the concerns that consumers have when it relates to purchasing online or by phone (877-326-2301). Before you do business with anyone online, or off, you should check to see what their policies are and what their public ratings show - if they can't show them off &/or prove them to you, you should be very cautious. Here's a link to where you can find more info our our BBB ACCREDITED BUSINESS Rating.

Privacy Policy

Your privacy is important to us. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on our core site striation located on our footer, which is at every point where personally identifiable information may be requested. Here's a link to our full Privacy Policy.